Writing
Thoughts on tech, finance, digital marketing, and mobile apps — for the African market and beyond.
Feature prioritization involves evaluating and ordering product features based on criteria that reflect strategic goals and user needs. This process manages project timelines, budgets, and resource allocation while delivering maximum value to users and achieving business objectives like increased market share and customer satisfaction.
Cross-functional collaboration involves partnerships between multiple departments within an organization, each bringing unique expertise to achieve common goals. For product managers, this means working alongside engineering, design, marketing, sales, customer support, and finance teams.
Product managers envision and develop new products or enhance existing ones to meet market needs and user expectations. The role involves identifying customer pain points, developing product strategies, defining roadmaps, and collaborating with engineering, design, and marketing teams.
A product manager oversees a product's entire lifecycle, from conception through launch. They serve as a connector between development teams, designers, and stakeholders, ensuring alignment toward shared objectives.
